Tuesday, July 12, 2016

Webinar July 26 - How to Increase Loyalty with CIAM

Register Now for Live Webinar
How to Increase Loyalty with CIAM
Tuesday, July 26th, 2016
2:00 pm BST | 3:00 pm GMT+2 | 9:00 am EDT | 6:00 am PDT

Digital experiences and customer data have become the foundation of modern business success. However, traditional, one-way communication from brand to customer has now been replaced with a new interactive exchange between brand and customer built on experience, value and loyalty.

The entire customer experience now requires diligent monitoring to be satisfactory in all its phases. Meanwhile, the fragmentation of communication channels and devices is constantly developing at the same time customer expectations are moving toward increasingly personalized and synchronized interactions. In order to satisfy these demands and provide the customer with an holistic experience across channels, the most digitally advanced brands are consolidating their marketing strategies and data infrastructure around a single source: the customer's identity.

Customer Identity Management helps companies truly know their customers in order to personalize their engagement.

Sarah Buxton is co-founder of The Observer Effect and over the last 10 years, she has started, scaled, failed, acquired, promoted and driven forward businesses in both B2B and B2C environments. In this special webinar co-presented with Jamie Beckland, VP of Product at Janrain, Sarah will share her perspective of how to grow business revenue and turn your brand into hyper-personalized engagements.

You will learn how to:

  • Understand the actual needs of the customer
  • Unify a customer's digital identities into one and manage them in a centralized platform
  • Personalize experiences to drive deeper customer engagement
  • Customer Identity and Access Management (CIAM) approaches

519 SW Third Avenue
Suite 200
Portland, OR 97204

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Thursday, July 7, 2016

July Newsletter: Powering Your Customer’s Journey with CIAM

Janrain

Introducing Janrain Customer Engagement Insights
Today, we are proud to announce our newest product, Customer Engagement Insights. This product provides companies with actionable analytics around applications such as commenting, live chat, voting, and ratings & reviews. 
Read More


Janrain Momentum: Now Managing More Than 1 Billion Customer Identities
Janrain now manages and engages with more than 1 billion customer identities across tens of thousands of digital properties for clients around the globe.
Read More




Janrain partners with Appnovation
With Janrain's technology, Appnovation brings its expertise on open technologies for easy deployment and integration to help enterprise companies manage customer data.
Read more


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Portland, OR 97204
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